New

WORK

Big steps for branding.

Work spans research, branding, messaging, design, activation of websites, signage and digital installations.

Citi Salutes

Realizing Citigroup’s vision to transform veterans into entrepreneurs

Less than one min read

EY

Pivoting to customer experiences to achieve category leadership for the M&A division

Less than one min read

MetLife

Unifying the global business and company culture around social responsibility and impact

Less than one min read

Virgin Atlantic

Igniting fierce loyalty for an iconic fighter brand

Less than one min read

United Healthcare

Transforming around customer centricity for Optum and UHC, the world’s largest healthcare insurance brand

Less than one min read

Naturopathica

Transforming omnichannel beauty shopper experiences to propel growth and commercialization

Less than one min read

Dress for Success

Shifting to workforce training for working women and global leadership.

Less than one min read

AHRC

Creating a new brand platform, design and messaging to spotlight wicked discrimination in the neurodiverse population

Less than one min read

Home Matters

Shifting to make access to a home and all its benefits a national conversation sponsored by the National NeighborWorks Association

Less than one min read

Estée Lauder

Transitioning the leading beauty brand to global customer-centricity and dominance by challenging the conventions of a virtual world

Less than one min read

Accion

Leveraging the power of visual identity for high octane global literacy impact

Less than one min read

Parker Health Group

Bringing a storied brand to the forefront of modern care by shredding entrenched views of aging

Less than one min read

Freelancers Union

Pivoting to become the integrated voice and communications engine of the new, networked freelance economy

Less than one min read

BMG Money

Shifting to a national engagement model to deliver responsible loans to public sector employees

Less than one min read

Equivico

Pivoting a new impact investing firm from a sea of costly me-too lenders to the fair play go-to solution for venture capitalists and small business owners alike

Less than one min read

NYC EDC

Building a broad impact ecosystem for stronger communities and lasting economic growth across New York City

Less than one min read

Hitachi

Progressing a global tech brand out of obscurity to category pole position

Less than one min read

Union Settlement

Transforming lives and livelihoods at East Harlem’s venerated Settlement House organization

Less than one min read

Give To Get

Pivoting a global agency for good into a collaborative social purpose initiative and activation engine

Less than one min read

Pearson Plc

Enabling a global education publisher to lead the modern era of digital learning and dominate the category

Less than one min read

IEG

Transforming customer experiences for a 30-year-old specialist sponsorship valuation consultancy

Less than one min read

NBME

Shifting a major medical examiner to a customer-centric, category dominating model

Less than one min read

D'Agostino

Shifting a historic NYC supermarket chain to reclaim category leadership as the lifestyle grocer for city shoppers

Less than one min read

Branding

ILA

Unifying a global organization as the only credentialed solution to help deliver global literacy

Less than one min read

Leroy Merlin

Transforming a transactional retailer to an experiential brand

Less than one min read

NCT

Enabling an illuminative children's theatre brand to educate, enchant and enrich South African youth

1 min read