Abby is Ideon's Digital Intern Lead and a creative mind with a passion for innovative branding ideas. She brings a blend of strategic communications and business acumen to Ideon's team, contributing to the development of fresh and impactful digital campaigns. At Ideon, to augment her digital skills, Abby has completed certifications in Ideon's tech stack, primarily HubSpot and ZoomInfo. Certification topics include Digital Marketing, Content Marketing, Email Marketing, Inbound Marketing, and Sales. She's already working on Ideon's ZoomInfo's Co-Pilot platform and HubSpot's Marketing platform, optimizing Ideon's digital footprint.
While at Elon University, Abby enriched her education with a semester abroad in Sorrento, Italy, at the Sant'Anna Institute. Her coursework includes Media Writing, Strategic Writing, Public Relations, Creating Multimedia Content, Web and Mobile Communications, Corporate Publishing, Media Law and Ethics, and Strategic Research Methods.
Before joining Ideon, Abby interned at Artech by AHRC NYC, where she assisted art instructors in leading group workshops for neurodiverse individuals, fostering creativity and self-expression through various mediums. She prepared for The Other Art Fair by Saatchi Art, collaborated with Rick Guidotti for Positive Exposure, and provided attentive assistance to participants during the "Change how you see, see how you change" project.
Abby is from Croton on Hudson, NY. She is currently pursuing a Bachelor of Arts in Strategic Communications with a Minor in Business Administration from Elon University.
