From/To
Publishers to multi-channel education communicators
Rallying Cry
See anew!
After 90 days, Pearson said:
"Ideon did amazing work. The problem seemed simple but was fraught with challenges to rethink a legacy company and reinvent as one for the 21st century. Through great thinking, great interpersonal skills, great research, strategies and ideas. Ideon gave us everything we needed to compete and communicate successfully. Can't speak highly enough about the whole experience."
Services
Brand strategy: Stakeholder interviews and management / Enterprise Brand Platform / Brand Architecture
Naming and communications: Naming / Nomenclature development / Communication planning and strategy / Messaging strategy / Copy writing
Design: Identity design / Print and collateral design Activation: Production