From/To Commercial enterprise to global philanthropic giant
Rallying Cry
Transformative thinking
After 90 days, MetLife said:
"Ideon is a powerhouse of ideas, bringing detailed branding and marketing strategies, and a creative, out-of-the-box approach to global launches, campaigns and initiatives, and delivering excellent work at a reasonable cost. Ideon is a hands-on leader and equal participant in the entire ideation and creative process follow-through and service is top notch. Highly recommended!"
Services
Brand strategy: Stakeholder interviews and management / Enterprise Brand Platform
Naming and communications: Nomenclature development / Communication planning and strategy / Messaging strategy / Copy writing
Design: Identity design / Print and collateral design
Activation: Production / Prototyping / Sourcing